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Free eBook Sample: Bull's-Eye! The Ultimate How-To Marketing & Sales Guide for CPAs, Chapter 17

Publisher: AICPA
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Chapter 17: Adding Social Media to Your Marketing Mix covers the following:

  • Marketing is Changing
  • Five Social Media Channels Well Suited For CPA Firms
  • Social Media Adoption Strategy:

    • Five Things to Listen for on Social Media
    • Four Free Tools to Help You Listen to the Conversation
    • The “Rule of Thirds” for Social Media Content
  • Measuring Results….and more!

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