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  September 29, 2008 — In This Newsletter:

CPA Advice After the Market Meltdown
by Rick Telberg/At Large
CPAs work to quell client fears. What’s the CPA outlook? Join the survey; get the results. Watch Video Snacks on related topics.

Can CPAs Demonstrate ROI of Offering Payroll Solutions?
by Hank Berkowitz
Industry experts weigh in.

Standard Business Valuation Engagement Can Uncover Fraud
by Steven Hazel, CPA/ABV
Here’s how.

More Rules, Higher Profits?
by Don Durfee/CFO Magazine
New research shows that good governance practices may reduce your cost of capital.

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Weekly Spotlight

Merging CPA Firms?
by James Bourke, CPA/CITP
Eleven best practice tips show how you can keep your merged company functioning as a cohesive unit.

New AICPA Audit Sampling Guide
Sponsored by AuditWatch
Questions and answers from the team at AuditWatch.

Payroll Outsourcing for Accounting Firms and Small Business Clients
Sponsored by ADP Small Business Services 
In a tight economy or in good economic times accountants and their small business clients wonder whether the time is right to outsource their payrolls.

Risk Prevention Key to Success
Sponsored by Nationwide Insurance
Nationwide Insurance offers online training.

Show Me the Money: How CPA Firms Are Sold
Sponsored by Accounting Practice Sales
Whether you are buying or selling a practice you need to know your options when it comes to terms. Learn the four ways that CPA firms are sold today.

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New and Noteworthy

AICPA National Real Estate Conference
Peter Korpacz keynotes. Ideal for CFOs, controllers, practitioners with real estate clients. November 13-14

AICPA 2008 Nonqualified Deferred Compensation Under Sec. 409A: Implementation Roundtable
Experts reveal the required actions that must be completed by the end of 2008. October 2

AICPA Launches Daily Newsletter
CPA Letter Daily provides major business, financial, accounting and AICPA news of the day. Sign up today.

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New in the CPA2Biz Store

Write a Product Review and You Could Receive an iPod™ Touch …
Review any publication or CPE course you have used. It’s easy. Learn more.

Understanding Business Valuation: A Practical Guide to Valuing Small to Medium Sized Businesses — Third Edition
This new edition by Gary Trugman is a comprehensive treatment of business valuation written in the author’s notable easy-to-read style.

Investment Companies — AICPA Audit and Accounting Guide 2008
Updated with conforming changes as of May 1, 2008, this new edition includes guidance in planning and performing audits under the risk assessment standards.

AICPA Professional Standards 2008
This new edition is a source of professional standards applicable to non-public companies and contains pronouncements issued by the AICPA.

FASB Codification Developments 2008: Strengthening Financial Management and Reporting — Financial Reporting Alert
Accountants in business and industry will find an overview and case studies on how to navigate and perform accounting research.

Didn't find what you were looking for? Visit the AICPA Store.

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This Week's Best Sellers

Tax Research Techniques,
Eighth Edition

The International Financial Reporting Standards: An Overview

Construction Contractors: Accounting, Auditing and Tax

The Accountant’s Business
Manual Online

Sponsored Links

Buying or Selling a Practice?
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ADP Offers Free Tools and Resources for Accountants
Visit Accountant.adp.com for
more information.

CPAs Have Unique
Insurance Needs

Nationwide Insurance has a product just for them.

Career Resources

Know Anyone Who’s Looking? We’re in the Market for Talented CPAs at the Manager Level

AICPA Conferences
AICPA National Auto
Dealership Conference

10/23 - 10/24, Las Vegas, NV

IT Considerations in Risk-Based Financial Statement Audits
10/27 - 10/30, New York, NY

AICPA National
Agriculture Conference

10/29 - 10/31, Denver, CO
See Full Conferences Calendar
AICPA Webcasts
10/2 - AICPA 2008 Nonqualified Deferred Compensation Under Sec. 409A: Implementation Roundtable
10/14 - Governance Risk and Compliance for IT

10/22 - Revised Peer
Review Standards



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