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March 14, 2011
CPA Insider
  IN THIS ISSUE: > Firm Management  > Financial Planning   > CPA News to Know  > Video  > New In The Store
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National Conference on Employee Benefit Plans Early Bird Discount Expires 3/18/11 May 2 – 4, 2011 at Las Vegas Learn More:
Firm Management
Are You Delivering the Pot O’ Gold Your Clients Want?
by Tracy Crevar Warren
Four winning ways to bring the goods.
White papers: The Thought-Leadership Workhorse
by Bradley Bloch
White papers are the backbone of many thought-leadership campaigns. Six best practices tips show you how to optimize the process.
Bull's-Eye! The Ultimate How-To Marketing & Sales Guide for CPAs (Publication)
Timesavers — Sample Forms, Checklists and Surveys for CPA Firm Management (Publication)
Learn Proven Techniques to Bill What You're Worth New 2011 Edition Shows You How to Price and Bill Your Services
Financial Planning
Help Your Clients Find More Affordable Medicare Supplement Coverage
by James Sullivan, CPA, PFS
How comparison shopping for a Medicare supplement plan can yield savings.
How to Land an SBA Loan
by Ron Box/Journal of Accountancy
Get the basics on the most common Small Business Administration programs and what’s involved in securing the funding.
The CPA's Guide to Long-Term Care Planning (Publication)
Adviser's Guide to Counseling Aging Clients and Their Families (Publication)
Common Business Valuation Issues As Addressed by the IRS (Webcast)
New In The Store
  Professional Ethics: 2010/2011 Update
An update on new and revised ethical requirements that have been adopted or were being proposed or considered during the past year.
The Adviser's Guide to Healthcare Bundle
Covers recent healthcare legislation, healthcare practice consulting, and introduces models of healthcare practices.
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This month in the Wealth Management Insider “To Gift or Not to Gift” – by Patricia Annino “Knowing Your Investment Manager” – by Don Ezra Click here to subscribe today!
CPA News to Know
Statement From AICPA President and CEO Barry Melancon on Senate Passage of Bill to Stop Tax Strategy Patents
IRS Issues Information on 2011 Offshore Voluntary Disclosure Initiative in Eight Foreign Languages
ASB Issues Exposure Draft to Amend Various Clarified Statements on Auditing Standards (PDF)
Coming Soon: IFRS Certificate Program Learn how to demonstrate your proficiency in understanding and applying the International Financial Reporting Standards Click here for information:
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Tom Bonadio, CPA says the problems with current GAAP for private companies are significant. WATCH HERE:
  Due Dates of Tax Returns
Tom Bonadio, CPA says the problems with current GAAP for private companies are significant.
The astonishing power of praise ow.ly/4a8o4 Recruiting a Diverse Staff: 3 best practice tips ow.ly/48dvV XBRL Made Easy - Learn from other’s mistakes ow.ly/47Q5H
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