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November 5, 2012
CPA Insider
  IN THIS ISSUE:   > Technology   > Tax/Planning   > CPA News to Know   > Video  
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Time to tap Google+ Local to market your firm
By Vikram Rajan
Learn how to take advantage of Google's location-based business listings and maximize the benefits of good ratings and reviews.
  Intuit Payroll  
Problem solver: Intuit®Full Service Payroll integration with QuickBooks®
Sponsored by Intuit Full Service Payroll
Accountant Marilyn Sudbeck's clients spend a lot of time on the road. Sudbeck uses Intuit Full Service Payroll to help them get business done on the go.
Is your firm ready to go paperless?
By GruntWorx
200 randomly selected firms of all sizes answer questions on technology infrastructure, workflow, and company culture: Three key elements that illustrate a firm's ability to shift to a paperless process.
Marketing Services for CPA Firms
Bull's-Eye! The Ultimate How-To Marketing & Sales Guide for CPAs
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GruntWorx - Emerging SAAS-Cloud computing world. Download now.
Estate planning for an unpredictable future
By Patricia M. Annino, J.D.
Key organizational and operational components of a trust.
Massive South Carolina taxpayer data breach—How you can help your clients
Sponsored by Beyond415
Six steps to help your affected clients.
Minimizing risk in personal financial planning services
Sponsored by Camico
As a CPA providing personal financial planning services, you are subject to a number of professional liability concepts that you should be aware of.
Preparing Your Client for the 2013 Tax Increases: Tools, Tips, and Tactics
Estate Planning Essentials:Tax Relief for Your Clients' Estates
AICPA National Tax Conference
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New In The Store
  The Engagement Letter: Best Practices and Examples
Offered in a convenient and efficient online format, subscribers to this practice aid can download the sample engagement letters for easy markup and customization. With the added automation, practitioners will save hours of planning time and minimize the risk of overreliance on the prior year's engagement letter.
  AICPA Audit Risk Assessment Tool and Guide
This tool walks an experienced auditor through risk assessment procedures and documents decisions necessary to prepare an effective, efficient audit program. Designed to be used in lieu of cumbersome checklists, it provides a top-down, risk-based approach to the identification of high-risk areas, allowing appropriate tailoring of audit programs and audit efficiencies.
  U.S. GAAP Financial Statements—Best Practices in Presentation and Disclosure
2012 U.S. GAAP Financial Statements-Best Practices in Presentation and Disclosure (formerly Accounting Trends & Techniques) provides hundreds of illustrative disclosures that were specially selected from the financial statements of hundreds of companies. Fully updated for recent authoritative pronouncements, this edition offers comprehensive examples of virtually every required disclosure, across over 100 industries.
Didn't find what you were looking for? Visit the AICPA Store
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AICPA Member Discount Program
Save 21% on the ThinkPad L430 and L530 with eCoupon code USXAICPAL. Offer valid now through 11/30/12. Click here for details.
Double your AICPA member discount in November and December. Save 20% on incorporations, DBAs, Foreign Qualifications, and more. Click here for details.
Save over $500 on the HP Z220 Workstation, now only $999. Offer valid through 12/31/2012. Click here for details.
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Watch the video - CPA's Guide to Client Disengagement. Evaluating the risks and rewards.
Sponsored Links
Intuit Full Service Payroll seamlessly syncs with QuickBooks. Visit IntuitFSPayroll.com to get one year free!
Get a confidential, no-obligation CPA Professional Liability Insurance quote online
Save up to 40% time keying in tax data. Try GruntWorx now
Try Beyond415 FREE for 14 days
Tax season is over. Notice season isn't. Click here to try Beyond415 free for 14 days.
CPA News to Know
1 Election result won't erase fiscal woes
1 IRS delays deadlines after Sandy
1 Gender inequality stymies GDP growth
1 Top worker fear: Making mistakes
1 How to put risk assessment into practice
Why CPAs should play golf
A few hours on the links can help CPAs build relationships, make contacts, and learn about the character of potential business partners.

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